Damar.jpg

Check out Damar Jackson's latest visual for "Everything", off his new album “Unfaithful Deluxe“, which features Gucci Mane, NBA Youngboy, Moneybagg Yo, Kash Doll, and Yo Gotti. Also, make sure to check him out on tour now with YFN Lucci in a city near you.

“‘Everything’ is a song about a certain person that was rocking wit’ me while I was going through a real toxic relationship. Everything I couldn’t talk to my girl about, I could talk to this other girl about. We ended up being close but my loyalty was still to my girl. So I never told anybody about this one special girl that was there for me,” Damar explains. “The passion in this song shows how much you can connect with somebody but still love someone else.”

The video, however, begins with a scene that many people of color can say they have dealt with, blatant racism in an establishment that goes unchecked in full. “This video takes you through real life situations in Louisiana. How racism is still alive and how we deal with violence within our own communities,” says D.J.

Having the two dueling themes of love and race issues visually clash makes for a mix of emotions when you watch “Everything.” The director, Cinemadona, works the angles just right to get the story across on screen. Yet, that love triangle still tugs at your core when you hear the pain in Damar’s main girl’s voice. “We don’t have many resources, so we love real hard and take loyalty very serious. 

Connect on Twitter: @damarjackson

Comment